Cybba is excited to announce its international expansion and Cybba Canada! This month, we spoke with our Canadian office in Toronto, Ontario, where managing director Neela Ahmed runs the show. In her cheerful and determined manner, Neela explained how she’s getting down to business in 2018.
“What’s the right budget for our display campaign?”
We receive this question from clients all the time. In fact, I just received this question last week from a media director at an agency. Many organizations have sophisticated models that help them with attribution settings and CPA goals. The best practice, however, touches on both human and data-centric models, and ultimately boils down to experience as much as art and science.
The keys to Cybba’s success are our employees and their passions. Now in the Employee Spotlight is Brittany Soucar and her enthusiasm for exciting work and constant learning. Read about her journey at Cybba and what she believes contributed to her success as a Digital Account Manager.