The sporting goods industry is seeing a shift from in-store sales to online shopping. The focus on athleisure, fitness and healthy lifestyles along with celebrity partnerships are paving the way to exponential growth.
What is Reddit?
Reddit is the 4th most popular site in the US, and the 8th most popular site in the world. Reddit is a way to view news and connect with people of similar backgrounds, views, and interests, or to simply find entertaining content.
The front page of the site acts as a grouping of the most popular recent posts from its countless communities (called subreddits) that are formed around specific subjects. Those subreddits have their own...
In the US, eCommerce revenues grew to over $500 billion in 2018, a 13% growth from the previous year, and more than 10% of all retail sales in North America. The growth of eCommerce will continue as it becomes an always bigger part of our overall consumer spending across all channels.
Each year we have seen an increasing number of people use their mobile devices to log into Facebook. According to Facebook, there were 1.74 billion mobile active users in December 2016. With that in mind, Facebook has been using various ways to make their ads standout and capture users’ attention.
The holidays are finally here. You spent a great deal of time planning, prepping and creating a stellar media and promotional plan for the holidays. Traffic has been coming in left and right. The question now becomes, how can you drive user engagement to capitalize on all the traffic you have worked so hard to gain?
Promo bars are great add-ons to your website. They boost your promotions and key messages to customers to prevent cart abandonment, drive incremental conversions, and deliver increased revenues. Their design, format, size and placement are fully customizable. Endless use cases are possible to catch your customers’ attention and maximize your website real estate.
Push Promos, Events and Trending Products
The strategic placement and design of your promo bar can be used to get your customers excited about your...
You have done your homework, researched the topics, and found the right keywords to target your audience in your SEO and SEM campaigns. Only to find out that you are a victim of your own accord. You have become a keyword cannibal.
Black Friday is less than a month away and the holiday shopping season is in full swing. With over 90% of consumers on smartphones, mobile purchases increased by 58% last year. In the 2017 holiday season, 66% of online purchases came from either a mobile phone or tablet device. 34% plan to shop even more through mobile this holiday season.
Post sale campaigns drive performance, and capitalize on the natural spike in traffic that many advertisers experience in Q4! They are a great way to increase the lifetime value of existing customers, and also build brand loyalty from new, first-time customers.