How do you reach people in your local marketplace in ways that are meaningful to them? Start by localizing your digital campaigns to better attract customers for in-store promotions, regional events, and lead generation at the local level.
Watch our 30-minute webinar replay as Ryan Burch, Cybba’s Managing Director, West hosts a session with Robin Gronlund, Associate Vice President of Marketing at Middlebury College, and Chelsea Klement, Senior Account Manager at Cybba and learn how to:
- Identify unique digital audiences and advertising opportunities at the local level
- Utilize geofencing strategies to maximize lead generation and drive in-store or event traffic
- Leverage dynamic messaging and creatives to achieve localized personalization