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DISPLAY PROSPECTING

The Benefits of Display Advertising

Display advertising attracts new audiences who are likely to engage with your brand. Behavioral, demographic, location, and contextual targeting strategies drive new user acquisition and build brand awareness.

Dynamic Display Ads Generate Qualified Audiences

Drive Qualified Traffic

Behavioral, contextual, geolocation, and demographic targeting put your brand in front of the best audiences

Identify New Prospects
With Robust User Data

Take advantage of multiple sources of intent data to attract the hottest prospects

Tap Into the Most
Extensive Media Network

Extend your reach with the most extensive and diversified media network and data partnerships

Power with Data-Driven Audience Targeting

When it comes to digital marketing and advertising, data drives the most successful campaigns. Harness the power of customer data and multiple intent sources to drive meaningful engagements.
Our massive programmatic reach spans more than 1400 ad sellers, over 200 private marketplace deals and exclusive data partnerships.
Our dedicated trading teams make continuous bid and spend optimizations to exceed KPIs.
Find out more: Display Prospecting Datasheet ▸

Robust Audience Targeting

Real-time personalization shows ads based on customer behavior, interests, geo-location, and content

Massive Programmatic Reach

Vast media network provides quality and quantity of reach for performance at scale

Ad Campaign Optimization

Optimization of bids, spend, day parting, recencies, frequency caps, site lists, and geos to achieve KPIs

Custom Dynamic Creative

Dynamic ads deliver timely promotions based on real-time intent and intelligence

Full Journey Engagement

Display prospecting combined with retargeting deliver right message at right time across the customer journey

Actionable Insights and Transparency

In-depth analytics and transparency of performance across media, audiences, creatives, and devices

Key Features

Display Advertising solutions for Crain's

“Cybba provided the solutions that worked best for us and helped us execute campaigns effectively, efficiently, and seamlessly. It made this partnership feel like the ultimate extension of the Crain team and allowed us to rely on their expertise while staying true to our brand guidelines and objectives.”
– Alliya Samhat, Acquisition Marketing Manager, Crain Communications

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